19 Ways To Know If You’re Ready To Hire A Marketing Agency

Editor’s note: This post was originally published on 7/11/17 and has been updated for accuracy and comprehension.

It’s time to hire a marketing agency.

Because it's not easy to be a marketer. 

You need to stay on top of trends and get things done so that you’re hitting your revenue goals.

But you can’t do it all on your own and even a small team often isn’t enough to get the results you need.

Hire a marketing agency to fill in the gaps.

Here's how to tell if you're ready to hire a marketing agency, and access the additional expertise your small marketing team doesn't yet have.

Please include attribution to flightmedia.co with this graphic.

Are You Ready To Hire A Marketing Agency?

Take a moment to think through these signs it’s time to bring in the big guns and hire a marketing agency.

1. You have no idea how your website is performing.
2. You’re not getting enough – or any – traffic.
3. There’s no revenue growth.
4. You can’t even remember the last time you posted on social media.
5. Speaking of social media, you’re not sure you’re even using the right platforms when you do post.
   
6. Your conversion rates are tanking.
7. You don’t have any links back to your site.
8. Your email base is puny and you’re not even collecting new ones.
9. OR, you’re collecting email addresses but you’re not doing anything with them.
10. Your blogging efforts begin and end at, “Maybe I should write a blog…”
    
11. Your website (You know, the one that’s probably not doing so well) isn’t an accurate picture of your brand or your services.
12. You lack a strategy to put all the puzzle pieces together into a cohesive powerhouse marketing machine.
13. Your lead generation is doing as well as your conversion rates. I.E. No bueno.
14. Lead magnets? What are those?
    
15. You’re not reaching your target audience.
16. You can’t reach your target audience because you don’t have a buyer persona that identifies who your target audience is.
17. You’re drowning because you can’t do everything on your own.
18. You want a long-term solution. You’re done with one-off attempts with subcontractors.
    
19. You’re sorely lacking in tracking and reporting systems.

Are You Ready to Hire a Marketing Agency?

Now that you know you need to hire a marketing agency to help you turn these 19 frowns upside-down (to use super-technical marketing-speak), what’s next?

Find the partner that will work with you to create a customized marketing plan that’s just right for your unique business. 

Ready to nail down a marketing approach? Get in touch and let’s talk.