October 14, 2019
Editor’s note: This post was originally published on 9/20/17 and has been updated for accuracy and comprehension.
It’s time to think about how you set your prices.
Are you considering COST or VALUE when you make those decisions?
Watch the slideshow and keep reading afterward to find out what’s important and how to raise your rates AND how to increase your profit margins.
As you think about basing your prices on cost or value, you should also think about where your client’s ROI is sitting and the kinds of outcomes you’re generating.
When you make the choice to consider how to raise your rates and how to increase your profit margins according to value-based pricing, there are two important steps to follow.
If you're not confident in the quality of your product, improve it.
Confidence in your products and services and certainty in yourself can be the difference between nabbing a sale or flopping.
It’s a win-win situation.
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